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Where Japanese car maker Honda Motors has announced to hike the prices of its portfolio from August 1, 2018 onwards, domestic car maker Tata Motors has bombarded the showers of alluring offers during the season of monsoon. According to sources of the domestic car maker, the special monsoon offer will be valid only during the month of July 2018. The buyers buying Nano, Hexa, Safar Storme, Tigor and Zest will be offered the facility of first year’s insurance at the payment of rupee one.

 

 

Along with this the buyers of above-mentioned vehicles can also enjoy the discount from Rs. 20,000 to Rs. 30,000 depending upon the model purchased by them. Apart from this the prospective buyers of compact SUV Nexon and Tiago hatchback would be offered the exchange discount of Rs. 15,000 during the ongoing month. Moving ahead on the occasion of Rath Yatra being organized the state of Gujarat the car maker is going to offer additional discounts and insurance at Re. 1 for the first year on the purchase of Nexon and Tiago. 

 

 

In the words of Mr. S.N.Barman, Vice-President, Sales, Marketing and Customer Support, Passenger Vehicles Business Unit (PVBU), Tata Motors, “Making this monsoon special for our customers, we have rolled out these offers, keeping in mind the dynamic demands of all customers; with the sole purpose of providing them with maximum benefits. We firmly believe that this proposition will provide a huge boost to the buyer morale, thus cultivating for them a strong sense of association with our brand. On the back of the on-going Turnaround strategy, we have made good progress and are entering the consideration sets of the consumers. Our aim is to now fortify our presence by offering efficient after-sales services, reduction in complaints, and meaningful offers that cater to the ever-evolving demands of all consumers.”