Saturday, July 11, 2015
By Kamal Swami
BMW gets closer to buyers, reduces prices of its portfolio
Going through increasing localization of equipments installed in its cars German luxurious car maker BMW has revised the prices of cars that are locally manufactured in Indian car market. The car maker started its manufacturing operations at its production unit at Chennai in India during 2007. Company is producing BMW 1 Series, 3 Series, 3 Series Gran Turismo, 5 Series, 7 Series, X1, X3 and X5.
Addressing the announcement of decline in prices of BMW Cars Mr. Philipp von Sahr, India President, BMW Group, said that in future Indian car market will dominate the world and if any car maker is seriously willing to enjoy the benefits of that period that then they should start making their strategy from today. Moving ahead Mr. Sahr said that following our concept that production follows the market company has initiated the localization program in India. According to Mr. Sahr, company has created a beneficial situation for its customers offering them qualitative products at an impressive price, thus endorsing the slogan of Make in India.
The ex-showroom prices of locally manufactured BMW cars in Indian car market are mentioned below:
| BMW 1 SeriesBMW 118d (Sport Line) – 2,950,000 |
| BMW 3 SeriesBMW 320d (Prestige) – ₹3,490,000BMW 320d (Luxury Line) – 3,890,000BMW 320d (Sport Line) – ₹3,890,000 |
| BMW Gran TurismoBMW Gran Turismo (Luxury Line) – 4,290,000 |
| BMW 5 SeriesBMW 520d (Prestige) – ₹4,490,000BMW 520d (Prestige Plus) – 4,790,000BMW 520d (Luxury Line) – ₹4,990,000BMW 530d (M Sport) – ₹ 5,990,000 |
| BMW 7 SeriesBMW 730Ld (Prestige) – ₹9,250,000BMW 730Ld (Eminence) – 10,650,000BMW 730Ld (Signature) – ₹12,520,000 |
| BMW X1BMW X1 sDrive20d (xLine) – ₹3,790,000 |
| BMW X3BMW X3 xDrive20d (Expedition) – ₹4,690,000BMW X3 xDrive20d (xLine) – 5,190,000BMW X3 xDrive30d (M Sport) – ₹5,990,000 |
| BMW X5BMW X5 xDrive30d (Expedition) – ₹6,590,000BMW X5 xDrive30d (Design Pure Experience) – ₹6,990,000BMW X5 xDrive30d (Design Pure Experience 7 Seater) – 7,290,000 |
