Wednesday, September 05, 2012
By Manoj Kumawat
Toyota Kirloskar Motor Launches Toyota Sales Education Foundation
Toyota Kirloskar Motor has taken a step forward to educate and train the students on the automatic sales during their graduation. This will not only educate them on the sales front, but the company will also give them an opportunity to work as sales officers in the Toyota Dealer Network. The company signed a MOU or Memorandum of Understanding with the well-known Galgotia’s Business School and launched the Toyota Sales Education Foundation.
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This education program by TKM has been designed keeping mind the current curriculum of the students and present situations and needs of the Indian car market. The education program would be a minimum of five hours every week in the sixth trimester for the PGDM students. This will have about 40 students in a single batch. The course study will be based on the sales module that would be developed and designed by Toyota Kirloskar Motors themselves. Forty hours of lectures and 20 hours of field training in the form of research and project works would certainly train the students thoroughly for the sales officers’ position. The field training will be held at the Toyota Dealerships. The technical and soft skills both will be developed during the course.
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The Toyota Sales Education Foundation will allow the firm to deliver the latest automotive sales training to the interested students during their graduation and motivate he students to take up sales as their main career. This will not only create employment opportunities for the students but will also make them familiar with the industry and the techniques that should be applied when in sales industry.
On the whole, this initiative by Toyota Kirloskar Motors appears to be a clear winner and a golden opportunity for the students who are willing to take up sales as their careers.