Tuesday, July 19, 2011
By Pranjal Gera
300 Novel Openings in Rural Areas by Hyundai
A success story has been churned out by Hyundai with its newly commenced 2011 Hyundai Verna in the Sedan sector. Currently Hyundai is setting up its sale market in the rural segment of India. This forthcoming car which is towards a less expensive side will see its launching in November, 2011.
Hyundai Motors India Ltd. Declared In May, 2011 to bring in this low-priced car in competition with Maruti Alto and other small car manufacturers which are priced at a substantial cost of 3 lakhs below. This vehicle has been nick-named HA. It has been targeted towards those customers who desire to possess a fully facilitated car which will not burn a hole in their pocket. The company is hoping that their car segment will get a boost up in the rural areas and thus a major decision of opening 300 outlets inside 2 months has been taken.
At present, the number of dealers of Hyundai is 325 and it would be augmented to 1000.These 300 outlets jointly are expected to create 2000 jobs approximately in the sales area.
A while ago, Mr. Arvind Saxena, the Director of Hyundai Motor India declared that they have already set up 700 openings in most of the rural areas and the preparation to position 300 more outlets is already in process in the coming months. These corporeal sites are constructed with very little expense against the more expensive ones of concrete. Due to this there will be a bonding between the consumers and the company, as the executives will be easily enable to show car demonstrations, test drives and even any needed mending. He further alleged that the company would be expecting a 33% growth in the share market by the finish of this year. The company is putting all its trust on the brand to attain the superlative augmentation.
Some of the popular hatchback models in the Indian auto market are Toyota Etios Liva, Ford Figo, Maruti Swift, Hyundai i10, Chevrolet Beat and Volkswagen Polo. Apart from these popular models, cars going to hit the Indian roads this year are Chevrolet Beat Diesel, Maruti Cervo and Honda Brio.
