Monday, May 30, 2011
By Pranjal Gera
Renault to add 100 car dealers in India by end of 2012
Renault, the French car manufacturer is leaving no stone unturned to mark its success in the lucrative Indian auto market. As per the recent claims made by the company Renault Indian will be a proud owner of 100 dealerships in domestic market by the end of year 2012. the target is a real huge one when compared to existing 14 dealer outlets.
As per the statements made by Renault India Vice President, Sales and Marketing, Len Curran, the company is working hard towards the Indian auto market and is looking for some aggressive strategies for the same. He said that company will be having a total of 40 dealers by end of 2011 which will then increased to 100 in number by end of next year. These 100 dealerships will be spread across 75 cities in the country.
He also commented that the company will soon launch its high end SUV, Renault Koleos which will then followed by another three major launches in Indian auto market. He said that the launches will also include a high performance hatchback as this segment is going through real good times in India.
The Europe’s second largest car manufacturer has recently launched its luxury sedan model Renault Fluence in India and they have planned to launch its four major car models in India, after that they will look for better localized content to get cost advantage. Te company is targeting a localization figure of complete 60 per cent as claimed by company officials.
