Wednesday, January 25, 2012
By Manoj Kumawat
Volkswagen to launch five new cars in India
The German auto manufacturer, Volkswagen will expand the Indian operations by flourishing its new assortment of vehicles including from sub-compact cars to compact MPVs & SUVs. The hatchback Volkswagen Up (saloon version), the five-seater Polo/ Vento SUV & MPV and the next generation seven-seater Golf MPV will be the new editions from the company.
The most admired sub-compact ‘Volkswagen Up’ is expected to hit the Indian roads in 2012, unveiled at Frankfurt Motor Show 2011 in September. The entire fresh manufacturing project of Volkswagen Up will need an investment of 500 million Euros (approx.) including the establishment of an engine plant.
| See More Volkswagen Up Pictures | Get Volkswagen Up Price |
It will help to maintain the balance of the competitive production cost targets and the high localisation level, required for the sub-compact car segment. Volkswagen Up will face the tough competition with Maruti Wagon R and Hyundai i10. Company is planning to launch Skoda Citigo and Seat Mii (variant of Up) that will play the important roles to achieve the higher scale of economies.
| See More Volkswagen Polo Pictures | Get Volkswagen Polo Price |
VW Up has got unique chassis design and sub-four-meter notchback offering practical driving pleasure on rough Indian roads. The VW’s chief of product development, Dr. Ulrich Hackenberg has said that he is precisely researching for the compact SUV and MPV segments along with the company’s futuristic MQB platform.
The brand new five-seater Polo / Vento SUV & MPV and seven-seater Golf-based MPV are also on the cards. In India, the sophistication and high production cost of the new VW’s MQB platform based vehicles will be the most difficult task to manage, stated by the official sources. However, there are expected delays for the fresh VW’s arrivals due to the lack of good automotive business strategies by the Indian government.
