Thursday, February 23, 2012
By Manoj Kumawat
Audi's 'R-Drive' commences, to share technical excellence in sports cars
German car maker Audi has given a superb chance to its customer to experience Audi R8 V10 Spyder roadster and the premium coupe Audi RS5 in real time inside out. The tour named “Audi R-Drive” will cover eight cities in India including metros and other prominent cities such as Chandigarh, Ahmadabad, Hyderabad and Bangalore. The tour that has already been kicked off commenced on February 17 and will last till April 20. Basically, it is an awareness program through which Audi will be interacting with customers in these cities and will be briefing them about the sports car offerings in India.
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The two cars Audi R8 V10 Spyder and Audi RS5 have been specifically chosen as both of these cars are star performer of Audi and these have performed more than the expectations. With the event, Audi will thus be aiming a pan India presence and brand awareness. The drive is believed to make aware Audi car customers with these products and it will also give them an insight into the technical and other aspects of these cars. The two cars are specifically chosen as these exemplify the highest degree of perfection of Audi cars. Audi also believes that it will also make fit its claims of giving the best in the world sports cars to the enthusiasts in India. Notably, a lot of motorsport enthusiasts have teamed up to lead this event and these will guide the Audi users the way to drive and take the best experience out of these cars.
| See More Audi R8 Photos | Get Audi R8 Price |
Recently, the event was kicked off from New Delhi which is also its first destination of the Audi R-Drive; Audi demonstrated its world class services and yet again boasted that for the German car maker it is the customer that is in the center of everything they do. The drive is also aimed at offering the luxury and sporty experience to the customers of the region, reiterated Raghav Chandra, Managing Director of Audi India. After Delhi the next destination will be Chandigarh. Here the event will be on February 24.
