Friday, January 27, 2012
By Manoj Kumawat
Mahindra XUV 500 takes away 5900 bookings in just two days
Mahindra Global SUV XUV 500 has again created a flurry across as many as 19 cities in the country by receiving 5900 applications within two days of the re-opening of the bookings. The second phase of booking that took-off on 25th January will go on for 10 days till the 03rd February. Mahindra has already announced that it will only be able to cater 7200 booking orders in the subsequent phase. And in order to provide transparency in selection the company will follow an automated draw process. The variants placed for the bookings are the two-wheel drive versions of W6 and W8 models, whereas top model W8 4X4 is not presented for booking as of now.
The first phase of the Mahindra XUV 500 bookings was limited to major cities and metros in India, but this time it was opened in 19 cities, which include Ludhiana, Coimbatore, Jallandhar, Patiala, Kochi, Trivandrum, Mumbai, Calicut, Trissur, Nagpur, Delhi, Chennai, Bangalore, Pune, Hyderabad, Kolkata, Chandigarh/Panchkula, and Ahmadabad.
| See More Mahindra XUV 500 Pictures | Get Mahindra XUV 500 Price |
The barely credible bookings this time with more intensity than earlier, as previously the company secured bookings of 8000 XUVs in seven days, as this time a figure of 5900 is achieved in barely two days of the bookings. All these facts speak about the immense authority that Mahindra holds on the Utility Vehicle segment of the country. Be it its earlier enthralling products such as Mahindra Scorpio or old horse Mahindra Bolero, the utility king knows ‘formula’ that excites Indian SUV buyer.
| See More Mahindra XUV 500 Pictures | Get Mahindra XUV 500 Price |
Mahindra has increased the production capacity at its Chakan based plant in Pune to cater the requirement locally. Sighting the massive domestic demand for the vehicle in the country, the company has currently shelved its export plans.
With its class-leading features the Mahindra XUV 500 provides major threat to premium SUVs like Toyota Fortuner and Ford Endeavour apart from India bound SUVs like Force One and to be launched Tata Safari Storme.
